Case Study: Investment One Website Design

Web interface design and visuals were the focus of this project. Investment One was keen on carrying out a massive redesign effort on all their marketing platforms and we were contracted to design a new visual outlook for their corporate website.

Duration: 12 months

Home Page

We kept it simple yet engaging. We placed links to relevant sections of the website and kept a news and updates stream going regularly.

SME Funding Page

We kept it simple yet engaging. We placed links to relevant sections of the website and kept a news and updates stream going regularly.

Pension Management Page

We kept it simple yet engaging. We placed links to relevant sections of the website and kept a news and updates stream going regularly.

Credit Opportunities

We kept it simple yet engaging. We placed links to relevant sections of the website and kept a news and updates stream going regularly.

  • Web Design 95%

      We designed a vibrant website interface that matched the likes of Stanford University’s website

      Sub-websites were deployed for over 20 faculties across 3 campuses

      We supervised the upload of over 20,000 units of journals to the online repository lodged within the website’s database and server

      A massive Search Engine Optimization exercise was carried out

  • Photography 85%

      We curated over 1000 High Definition shots of the University

      We uploaded photo elements tagged appropriately onto photo sharing platforms

      We conducted photoshoots that featured heavily as original content on the website and University presentations

      We covered events at the university for 18 months

  • Digital Marketing 100%

      We carried out a campaign that ran for over 10 months.

      We created and optimized the University’s Facebook page.

      We promoted the University’s Facebook page till it grew to over 20,000 likes

      Website visits grew to +225,000 hits monthly and was sustained for over 12 months

The Story

The Website :

Investment One decided it was time to make adjustments to their position in the marketplace. A vibrant website which addressed key features of the company was required and we were engaged to provide the design.

The subsidiaries :

New subsidiaries were created and required their own presence on the internet. As we had designed their parent website, we were commissioned to also design the subsidiary website interfaces as well to provide consistency.

Marketing visuals :

Business is about marketing and selling. Marketing is about visuals. Investment One needed the marketing visuals to bear the same look and feel as the websites so they engaged us to create visuals to sell the packages they have on offer.

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